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Maroon Bell Outdoor designs and sells rugged outdoor gear, focusing on full-grain water buffalo leather gloves and backpacks. Their gloves feature protective enhancements such as Kevlar linings and fire-resistant treatments for heavy-duty use by first responders, motorcyclists, construction crews, and outdoor workers. The brand emphasizes durability and perseverance through a Keep Going philosophy, including public association with Cody Garbrandt.
AI named Maroon Bell from November 2025 to February 2026.