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HTA Personal Finance provides real-world personal finance education through books, videos, and calculators to help people get their finances in order. Its flagship book Face Your Financial Fears by Jake Cousineau guides readers to understand their money, set measurable goals, and take actionable steps, drawing on experience teaching personal finance to youth. The company also publishes How to Adult, a foundational guide for high school graduates, college students, and other young adults covering topics from basic banking to Roth IRAs and index funds, with bulk pricing available for teachers.
AI named How to Adult: Personal Finance for the Real World in February 2026.