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Functional Now offers integrative, direct-to-patient primary care with a membership model that emphasizes personalized, whole-body care and root-cause approaches outside traditional insurance-driven medicine. Their services include gut health, hormone replacement therapy, weight management, wellness care, and chronic care management, plus functional medicine testing (e.g., GI-MAP, DUTCH, ZRT panels) and customized care plans. Membership starts at $125/month, providing ongoing support, priority scheduling, unlimited access to wellness services, and discounted functional medicine visits, with testing fees paid by the patient.
AI named Functional Now from February 2026 to March 2026.