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  2. Cetaphil
BrandsCetaphil

How AI describes Cetaphil

Data as of Sep 3, 2026 · Based on 3,231,973 AI responses across 10,525 prompts · See how Parse measures this

Cetaphil logoCetaphilcetaphil.com

Cetaphil is a skincare brand that develops dermatologist-recommended, gentle products designed for sensitive and easily irritated skin. Its range includes cleansers, moisturizers, serums, sunscreens, and baby care, with lines like Nourishing & Hydrating and Skin Activator aimed at hydrating, firming, and barrier support. The brand offers online tools such as AI skin analysis and a product finder, plus a Cetaphil Club and store locator for personalized routines and promotions.

Ownership
Part ofGalderma logoGalderma
Cetaphil logoCetaphil

Parse Score

85.3

#6 of 64 in Skincare and Face Makeup Products

Strength78/ 100
Reach65/ 100
Authority60/ 100

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Tone of voice

55% of how AI describes Cetaphil reads positive.

Words AI uses

AI reaches for gentle · fragrance-free · non-foaming when it describes Cetaphil.

Perceived strengths & weaknesses

AI praises Cetaphil for irritation; it docks it on acne treatment efficacy.

Sources

google.com shapes more of what AI says about Cetaphil than any other source, at 13% of its citations.

allure.com · cetaphil.in · smytten.com · youtube.com

AI questions where Cetaphil appears

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The market map

Skincare and Face Makeup Products →
5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →CeraVeVanicreamLa Roche-PosayAveenoNeutrogenaCetaphilDoveNécessaireFirst Aid BeautyEau Thermale AvèneCliniqueAquaphorSkinfixPanOxyl

Where AI ranks Cetaphil

Skincare and Face Makeup Products#6
#16
  • Excerpts where Cetaphil appeared in the AI's answer

    ChatGPT Search · excerpt
    Cetaphil Gentle Skin Cleanser — a simple non-foaming option for dry-to-normal sensitive skin.
    ChatGPT Search · excerpt
    Cetaphil Gentle Skin Cleanser — A classic gentle option, especially for dry or normal sensitive skin.
  • Excerpts where Cetaphil appeared in the AI's answer

    ChatGPT Search · excerpt
    Cetaphil Gentle Skin Cleanser — a classic gentle cleanser suitable for many sensitive and dry skin types.
  • Excerpts where Cetaphil appeared in the AI's answer

    ChatGPT Search · excerpt
    Cetaphil PRO Oil Removing Foam Wash – gentle but effective on oily skin.
+3 more prompts·Monitor Cetaphil