Data as of Aug 16, 2026 · Based on 3,131,739 AI responses across 10,525 prompts · See how Parse measures this
Colgatecolgate.comColgate is a brand that develops scientifically backed oral care products, including toothpaste, toothbrushes, and mouthwash, using patented preventive technologies. The company is trusted by dental professionals worldwide and is committed to reducing its environmental impact while promoting global oral health.
Sources
google.com shapes more of what AI says about Colgate than any other source, at 15% of its citations.
advancedindiana.com · cnet.com · colgate.com · enameldentistry.com
The market map
Whitening Toothpaste for Sensitive Teeth →Excerpts where Colgate appeared in the AI's answer
Colgate Optic White Pro Series Express Go to product viewer dialog for this item. is widely considered by dental experts as the strongest over-the-counter whitening toothpaste.
Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide
Excerpts where Colgate appeared in the AI's answer
Colgate Optic White Advanced is designed to be enamel-safe and contains hydrogen peroxide to remove deeper stains, with a formula that minimizes sensitivity for most users.
Colgate Optic White Advanced: Uses hydrogen peroxide for deeper whitening while remaining enamel-safe, suitable for those with mild sensitivity.
Excerpts where Colgate appeared in the AI's answer
Colgate Sensitive Complete Protection Toothpaste is a good alternative that offers both sensitivity relief and gentle whitening.
Excerpts where Colgate appeared in the AI's answer
Colgate Total Whitening Toothpaste Go to product viewer dialog for this item.
Colgate Optic White Pro Series Go to product viewer dialog for this item.
