What AI says about Mintel

Mintel provides market intelligence and consumer insights through an on-demand platform, consulting services, and data integrations.

AI calls itdeep,rich,comprehensive,essential,extensive,trend analysis

Since Jul 5Updated Nov 11, 2026Based on 6,627 AI answersReviewed by Dimitry Apollonsky

Mentioned in · Public index

1%

of AI answers about Mintel and its rivals · since Jul 5

Based on 6,627 AI answers

ChatGPT1%
Google AI Mode1%

How often AI mentions Mintel

of AI answers about Mintel and its rivals

Track your brand free to see 13 weeks of history.

Sep 14OctNov 2

Oct 8 · ChatGPT switched to GPT-6 Luna

Mintel products in AI answers

BrandMentioned in

GNPD<1%

Markets where AI mentions Mintel

Mentioned inLowHighFew answers

All markets

Topics where AI mentions Mintel

TopicMentioned in · on this topicRank

Market research report providers for strategy managers
63%Rank #4#4
Ingredient deck analysis tool for product differentiation
4%Rank #9#9
Market and consumer trend research
12%Rank #13#13
Market intelligence tools for enterprises
6%Rank #26#26
Competitor rate shopping tools
1%Rank #92#92

Most mentionedMentioned in
What is the best market research report provider for a Strategy Manager analyzing new market entry?on this questionGartner is the most-mentioned brand59%
Excerpts where Mintel appeared in the AI's answer
ChatGPTSep 15, 2026, ChatGPT
Mintel is arguably better than Euromonitor if your question is fundamentally “Will consumers buy this, and why?”
Google AI ModeSep 7, 2026, Google AI Mode
Mintel: Exceptional for deep consumer attitudes, behavioral shifts, and product innovation tracking.
I need to conduct market research and analysis for a new product line. What's the best market intelligence platform?on this questionSimilarWeb is the most-mentioned brand29%
Excerpts where Mintel appeared in the AI's answer
ChatGPTNov 6, 2026, ChatGPT
my recommendation is to start with **Euromonitor International or Mintel**
ChatGPTOct 13, 2026, ChatGPT
Mintel is my first choice if you are developing a consumer-facing product.
Which tools help food startups validate ingredient trends and social demand before launching a product?on this questionTastewise shares the lead for mentions with 1 more24%
Excerpts where Mintel appeared in the AI's answer
ChatGPTSep 25, 2026, ChatGPT
Mintel / Innova Market Insights — Paid research databases useful for validating broader category, ingredient, and new-product trends.
Google AI ModeSep 21, 2026, Google AI Mode
Mintel : Offers comprehensive global food and drink trend forecasting, product launch tracking (via GNPD), and ingredient innovation analysis.
What is the best market research firm for a CMO to engage for a competitive analysis project?on this questionForrester shares the lead for mentions with 2 more24%
Excerpts where Mintel appeared in the AI's answer
Google AI ModeSep 6, 2026, Google AI Mode
Best for Niche Consumer Trends and Lifestyle Demographics: Mintel or Euromonitor International
Google AI ModeAug 25, 2026, Google AI Mode
Mintel : Best for consumer-facing brands (B2C) looking for deep competitive consumer intelligence, market share data, and product innovation tracking.
What's the best tool for a creative strategist to use for market research and identifying consumer trends?on this questionGoogle Trends shares the lead for mentions with 2 more11%
Excerpts where Mintel appeared in the AI's answer
Google AI ModeAug 31, 2026, Google AI Mode
WGSN / Mintel: If your creative strategy relies on product design, color theory, lifestyle shifts, or deep demographic forecasting, WGSN and Mintel do the heavy lifting.
Google AI ModeAug 27, 2026, Google AI Mode
Mintel / Euromonitor: Essential if your strategy requires hard market sizing
Which analyzer turns competitor ingredient decks into differentiation ideas?on this questionGravel AI shares the lead for mentions with 2 more4%
Excerpts where Mintel appeared in the AI's answer
Google AI ModeOct 25, 2026, Google AI Mode
Agencies and insights providers (such as *SPINS* for retail/food or *Mintel* for beauty)

Mintel in AI answers

1 of 8

Which tools help food startups validate ingredient trends and social demand before launching a product?

ChatGPT· Sep 25, 2026

Mintel / Innova Market Insights — Paid research databases useful for validating broader category, ingredient, and new-product trends.

Google AI Mode· Sep 21, 2026

Mintel : Offers comprehensive global food and drink trend forecasting, product launch tracking (via GNPD), and ingredient innovation analysis.

Sites AI cites

The page AI cites most often when it mentions Mintel

mintel.comHome page4%of answers

Compare Mintel

Mintel vs Euromonitor Passport