Data as of Sep 9, 2026 · Based on 3,265,539 AI responses across 10,525 prompts · See how Parse measures this
FIGS designs and sells medical scrubs and uniforms for healthcare professionals. The company offers a wide range of colors and styles for women's scrubs, including core colors and seasonal collections.
Tone of voice
65% of how AI describes FIGS reads positive.
Words AI uses
AI reaches for durable · comfortable · premium when it describes FIGS.
Perceived strengths & weaknesses
AI praises FIGS for durability; it docks it on price.
Rivals
Jaanuu is the brand AI weighs against FIGS most.
Sources
blueskyscrubs.com shapes more of what AI says about FIGS than any other source, at 22% of its citations.
reddit.com · nurse.com · intelycare.com · wearfigs.com
The market map
Compression Socks for Travel →Where AI ranks FIGS
Excerpts where FIGS appeared in the AI's answer

FIGS revolutionized the uniform market by introducing targeted athleisure-inspired tailoring, a massive color palette, and proprietary FIONx fabric.

FIGS and Jaanuu are two of the biggest names in the direct-to-consumer, fashion-forward scrub game
Excerpts where FIGS appeared in the AI's answer

FIGS Scrubs: Known for anti-wrinkle, four-way stretch, and moisture-wicking technical fabric with a modern, tailored fit.

FIGS: Widely popular on #DentalTok and across healthcare, FIGS uses proprietary FIONx fabric that offers incredible four-way stretch, moisture-wicking properties, and an athletic, tailored fit.
Excerpts where FIGS appeared in the AI's answer

FIGS (e.g., Women's Bellevue or Men's Logan) : Known for ultra-soft, modern silhouettes with 360-degree stretch and moisture-wicking, anti-wrinkle properties.

FIGS (e.g., Bellevue Long Slim Lab Coat): Great if you love modern streetwear-inspired scrubs.
Excerpts where FIGS appeared in the AI's answer

Figs Compression Socks: These are known for being both stylish and comfortable, offering mild to moderate compression.