Thurso Surf in AI answers

Data as of Sep 26, 2026 · Based on 4,029,442 AI responses across 13,338 prompts · See how Parse measures this

Thurso Surf manufactures premium inflatable stand-up paddle boards with woven drop stitch construction and welded seams for enhanced rigidity and durability. Each board comes as a complete kit with a carbon hybrid paddle, electric air pump, and roller backpack, backed by a 2-year warranty and free shipping.

Parse Score

#12 of 49 in Boardsports Boards and Travel Gear

The market map · 5 of 49 labelled

Boardsports Boards and Travel Gear →

Named in over time

15%10%5%0%

Aug 8Aug 22Sep 12Sep 26

What shifted for Thurso Surf

Thurso Surf Gaining: CompetitoriRocker SUP now trails Thurso Surf in Boardsports Boards and Travel Gear
Thurso Surf Gaining: RankingThurso Surf ranked #9 in Boardsports Boards and Travel Gear last week and #7 this week
Thurso Surf Gaining:

Latest insights

CompetitionJones Snowboards is the top alternative to Thurso Surf1 questionView competitors
Platform visibilityThurso Surf is more visible on ChatGPT Search18.5% vs 7.4%

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Thurso Surfthursosurf.com

Parse Score

#12 of 49 in Boardsports Boards and Travel Gear

The market map · 5 of 49 labelled

Boardsports Boards and Travel Gear →

Thurso Surf Gaining: CompetitoriRocker SUP now trails Thurso Surf in Boardsports Boards and Travel Gear
Thurso Surf Gaining: RankingThurso Surf ranked #9 in Boardsports Boards and Travel Gear last week and #7 this week
Thurso Surf Gaining:

Where Thurso Surf ranks in AI

Boardsports Boards and Travel Gear#12

CompetitorThurso Surf now leads ISLE Surf & SUP in Boardsports Boards and Travel Gear, #9 to #10

Follow changes to Thurso Surf’s AI visibility

Follow this brand

Explore

Competitors

Jones Snowboards is the top alternative to Thurso Surf

Jones SnowboardsPicked instead1 question
DakinePicked instead1 question
WavestormPicked instead1 question
RetrospecRanking↑10 to #11
Formula Fun BoardsRanking↑7 to #15

Platform visibility

Thurso Surf is more visible on ChatGPT Search

ChatGPT Search18.5%
Google AI Mode7.4%

11.1 points

Top cited sources

thursosurf.com (opens in a new tab)Owned100%

Questions

Named in
25% · 1 engine
Excerpts where Thurso Surf appeared in the AI's answer
Google AI Mode Google AI Mode
Thurso Surf Waterwalker 10'6" / 11' — Widely praised as one of the best for beginners and traditionalists.
13%

Jones Snowboards is the top alternative to Thurso Surf

Jones SnowboardsPicked instead1 question
DakinePicked instead1 question
WavestormPicked instead1 question
RetrospecRanking↑10 to #11
Formula Fun BoardsRanking↑7 to #15

Thurso Surf is more visible on ChatGPT Search

ChatGPT Search18.5%
Google AI Mode7.4%

11.1 points

Named in
25% · 1 engine
Excerpts where Thurso Surf appeared in the AI's answer
Google AI Mode Google AI Mode
Thurso Surf Waterwalker 10'6" / 11' — Widely praised as one of the best for beginners and traditionalists.
13%