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BrandsPrada

Prada in AI answers

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Data as of Sep 21, 2026 · Based on 3,332,371 AI responses across 10,526 prompts · See how Parse measures this

What shifted for Prada

Every shift for Prada, and the week’s changes by email.

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Latest insights

Prada logoPradaprada.com

Prada is a luxury fashion house that sells ready-to-wear, bags, shoes, accessories, and travel goods for women and men. The brand also offers fragrances, beauty products, home décor, and other lifestyle items, with seasonal collections such as Fall Winter 2026 and SEA BEYOND. The online store provides wishlist and account management, localization by country, and customer service contact options.

Parse Score

68

#26 of 30 in Online Eyewear and Vision Care

The market map · 5 of 30 labelled

Online Eyewear and Vision Care →
5%10%20%50%100%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →Warby ParkerGlassesUSAZenni OpticalEyeBuyDirect1-800 ContactsPrada
  • Prada Slipping: RankingPrada now ranks #21 in Fragrances and Scented Candle Products, down from #10
  • Prada Slipping: RankingPrada left the Fragrances and Scented Candle Products top ten, now #21
  • Prada Gaining: RankingPrada moved up 6 places to rank #16 of 42 in Online Eyewear and Vision Care
  1. CompetitionFashionphile logoFashionphile is the top alternative to Prada logoPrada2 questionsView competitors→View competitors
  2. Market rankingPrada logoPrada fell to #21 in Fragrances and Scented Candle Products11 places

Where Prada ranks in AI

Online Eyewear and Vision Care#26
Fragrances and Scented Candle Products#28
Luxury Resale & Authentication Marketplaces#41
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AI perception

28%positive

Often described as

luxury · premium · clean · high-end · modern · airy

Competitors

Top cited sources

Questions

Fashionphile logoFashionphile is the top alternative to Prada logoPrada

  • Fashionphile logoFashionphilePicked instead2 questions
  • Chrono24 logoChrono24Picked instead2 questions
  • Tory Burch logoTory BurchPicked instead1 question
  • Michael Kors logoMichael Kors
  • fragrantix.com (opens in a new tab)11%
  • esquire.com (opens in a new tab)7%

No contexts measured yet.

  • Named in
  • 21% · 2 engines

    Excerpts where Prada appeared in the AI's answer

    ChatGPT Search · excerpt
    Prada L'Homme L'Eau — a particularly airy interpretation of the Prada DNA if you can find it.
    Google AI Mode · excerpt
    Prada Infusion d’Iris (Eau de Parfum): An effortless, clean-skin classic.
  • 29%
  • 14% · 2 engines

    Excerpts where Prada appeared in the AI's answer

    Google AI Mode · excerpt
    Prada Luna Rossa Ocean (Men): Known for being a clean, fresh, and slightly sweet scent suitable for summer.
    Google AI Mode · excerpt
    Prada Luna Rossa Ocean : Known for being clean, fresh, and sophisticated without being overpowering in high heat.
  • 14% · 1 engine

    Excerpts where Prada appeared in the AI's answer

    Google AI Mode · excerpt
    Prada Infusion de Rose – Available at Sephora , this scent treats rose with a soapy, second-skin, ultra-clean minimalism.
  • 7%
  • 13% · 1 engine

    Excerpts where Prada appeared in the AI's answer

    ChatGPT Search · excerpt
    Prada & Saint Laurent: The RealReal often has particularly competitive pricing.
Picked instead
1 question
  • Macy's logoMacy'sPicked instead1 question
  • prada-beauty.com (opens in a new tab)
    7%
  • sephora.com (opens in a new tab)7%
  • bergamotandbirch.com (opens in a new tab)4%