Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this
Half Magic is a vegan, cruelty-free makeup brand created by Donni Davy, the Emmy-winning makeup artist for HBO's Euphoria. The brand offers expressive, glitter-infused products like eyeshadows, lip glosses, and mascaras designed to help wearers embrace their unique individuality.
Parse Score
Sources
allure.com shapes more of what AI says about Half Magic Beauty than any other source, at 17% of its citations.
eonline.com · google.com · ulta.com · dreamcatcherartistry.com
Excerpts where Half Magic Beauty appeared in the AI's answer

Half Magic Beauty makes incredible face and eye glitters designed precisely for sweat-proof, all-night-long festival wear.

Half Magic Beauty Glitterpill Go to product viewer dialog for this item.