Data as of Jul 25, 2026 · Based on 2,718,867 AI responses across 9,511 prompts · See how Parse measures this
Basis is Centro’s omni-channel demand-side platform (DSP) for programmatic advertising, designed to optimize campaigns using artificial intelligence and performance automation. It supports cross-device, geo-fenced, and place-based targeting across mobile, video, display, native, audio, connected TV, search, and social, and provides access to private marketplaces with 2,000+ active deals and 25,000+ audience segments from over 30 data providers. The platform emphasizes brand safety, integrations with leading exchanges, and HTML5 support, along with resources and demos to help brands move programmatic in-house.
Parse Score