The top three brands captured 18.4% of direct mentions in Live Event Ticketing Ecosystem.
Share of direct mentions
share of answers
Data as of Aug 25, 2026 · Based on 1,879 AI responses · Shares cover the last 30 days · See how Parse measures this
Live Event Ticketing Ecosystem
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SeatGeek leads, named in 58% of answers, ahead of at 55% and at 45%.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | Consistently recommended for comparing prices and finding good value deals. | 58% | |
| 2 | AI's top recommendation for resale and last-minute ticket deals. | 55% | |
| 3 | 45% | ||
| 4 | A major player in the resale market, often cited alongside | 41% | |
| 5 | The specialist for last-minute deals, with prices dropping closer to showtime. | 38% | |
| 6 | Rapidly gaining mentions for its transparent 'no hidden fees' pricing model. | 32% | |
| 7 | 15% | ||
| 8 | 13% | ||
| 9 | A primary ticket seller and growing alternative to Ticketmaster. | 13% | |
| 10 | 12% | ||
| 11 | Frequently cited for providing ticket resale analytics and market data. | 11% | |
| 12 | 10% | ||
| 13 | 10% | ||
| 14 | A newer mention, noted for enforcing resale price caps on tickets. | 9% | |
| 15 | 9% | ||
| 16 | 7% | ||
| 17 | 7% | ||
| 18 | 6% | ||
| 19 | 5% | ||
| 20 | A top recommendation for AV rentals for large outdoor festivals. | 5% | |
| 21 | 5% | ||
| 22 | 5% | ||
| 23 | 4% | ||
| 24 | 4% | ||
| 25 | 4% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
reddit.com is the page AI reaches for most here, cited in 43% of analyzed answers.
Share of direct mentions
share of answers
Rose from #12 to #5 in mentions between Oct 2025 and Mar 2026.
Emerged as a key player for price-capped resale since Nov 2025.
Dropped from the #1 most-cited brand to #3 between Oct 2025 and Mar 2026.
“The default primary ticket platform for any tour.” → “A primary seller with event-specific, price-capped resale options like its 'Face Value Exchange'.”
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 41% | 58% | ||
| 31% | 49% | ||
| 30% | 46% | ||
| 30% | 30% | ||
| 6% | 33% |
The two models disagree most about Gametime (ChatGPT #22, Google #4) and TickPick (ChatGPT #24, Google #6).
Across 1,879 AI responses, SeatGeek is mentioned most, named in 58% of them, followed by StubHub (55%) and Live Nation Entertainment (45%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,879 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
StubHub has overtaken
Ticketmaster to become the most frequently recommended platform by AI assistants for event tickets. While
StubHub now leads, its longtime rival has seen its share of mentions decline, creating an opening for rapidly gaining platforms like
TickPick.
AI responses consistently recommend resale apps, with Gametime being specifically highlighted for its last-minute focus. Platforms like
StubHub and
SeatGeek are also mainstays. Recommendations have remained very stable throughout the observation period.
What's the best way to get last-minute concert tickets?
AI responses consistently recommend resale apps, with Gametime being specifically highlighted for its last-minute focus. Platforms like
StubHub and
SeatGeek are also mainstays. Recommendations have remained very stable throughout the observation period.
This prompt elicits very similar responses to the general 'last-minute' question, focusing on secondary marketplaces. StubHub and
are the top two recommendations for finding inventory after a primary sell-out. Over time, official resale platforms like Resale and social media communities are also mentioned as alternative channels.
What's the best way to get last-minute tickets to a sold-out show?
This prompt elicits very similar responses to the general 'last-minute' question, focusing on secondary marketplaces. StubHub and
SeatGeek are the top two recommendations for finding inventory after a primary sell-out. Over time, official resale platforms like
Ticketmaster Resale and social media communities are also mentioned as alternative channels.
The market map
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