We need to produce interactive explainer videos where viewers can click through different product features. Which animation platforms or video players support interactive elements?

When building interactive explainer content where users can click through features, you generally have to choose between interactive video platforms (video timeline + clickable hotspots) and interactive product demo software (clickable HTML/UI simulations that feel like a product walkthrough).

The best platforms supporting these interactive elements are categorized below by their strengths:

1. Dedicated Interactive Video Platforms

These tools use a standard video file (or animated sequence) as the base and let you overlay clickable hotspots, branching paths, or pop-up feature cards at specific timestamps.

• Vimeo (Interactive/Enterprise): After acquiring WIREWAX, Vimeo integrated robust interactive tools directly into its hosting ecosystem. You can add hotspot CTAs, tag objects in the video so the hotspot tracks movement, and create chapter-based paths.
  • Best for: High-definition video quality combined with clean, professional UI overlays and deep analytics.
• Cinema8: A heavy-duty interactive video creator built with a drag-and-drop editor specifically for marketing and training. It supports sticky/static hotspots, branching, data capture, and in-video quizzes.
  • Best for: Complex feature deep-dives where you want precise control over widget design and timing.
• Mindstamp / Stornaway.io: Both excel at creating non-linear, branching video experiences. Stornaway uses a visual map builder where viewers' clicks change the video path entirely (e.g., clicking "Feature A" jumps the video to the section explaining Feature A).
  • Best for: "Choose-your-own-adventure" style product overviews tailored to different user personas.
• Dot.vu: Focuses heavily on interactive marketing content. It allows you to embed interactive video modules where clicking elements triggers product carousels, pop-ups, or external links.
  • Best for: E-commerce and interactive landing page experiences.

2. Interactive Product Demo Software (The "Click-Through" Alternative)

If your goal is to let users actually click through a software interface rather than watch a passive video, traditional video players fall short. Instead, tech and SaaS teams often use interactive demo platforms , which capture front-end UI clicks, create a clickable sandbox simulation, and look just like a polished motion graphic.

• Fable: A no-code platform designed to build interactive product tours and click-through demos that can be embedded directly onto websites.
  • Best for: Letting users click through a real software workflow without spinning up a live sandbox account.
• Navattic / Demostack / Tourial: Industry standards for interactive, no-code software walkthroughs. While not "animation platforms" in the traditional sense, they allow rich tooltips, hotspot highlights, and guided product click-throughs.

Summary Strategy

• Choose Vimeo or Cinema8 if you have a traditional animated video file and want to overlay clickable "Info" buttons or jump points on top of the timeline.
• Choose Fable or similar demo tools if your "explainer" is software-based and you want users to physically click UI buttons to advance a simulated product tour.

To help narrow down the best choice, tell me:

• Is your product a SaaS/software interface or a physical product/service?
• Do you want the viewer to control a simulated app interface or interact with a cinematic video?

Yes. For an interactive product explainer, there are two main approaches: an interactive-video platform that layers clickable elements onto conventional video, or a custom web player where you build the interaction yourself.

Platforms worth considering

Mindstamp is particularly aligned with your use case: it supports clickable hotspots positioned over products or controls, buttons, branching to different scenes, and actions such as opening product pages or showing additional information.

Vimeo now has interactive video capabilities including hotspots, time-triggered interactions, overlays, branching, quizzes/polls, and shoppable elements. Its more advanced Interactive Studio/hotspot functionality is currently tied to Enterprise plans.

Supademo is interesting if these are primarily software/product walkthroughs. It combines screen recording with interactive chapters, hotspots and branching rather than treating the video as purely linear footage.

Cinema8 is another option for product demos, with hotspots, chapters, branching, pop-ups, forms and engagement analytics.

For your specific format

If you're imagining something like:

Video shows a laptop → viewer clicks "Display" → an overlay explains the display → viewer clicks "Battery" → video branches to the battery section → viewer can return to the main product I'd narrow the shortlist to:

1. Mindstamp — strongest fit for a purpose-built interactive explainer.
2. Vimeo Interactive — attractive if you already use Vimeo for hosting/distribution.
3. Supademo — particularly compelling for SaaS/software/product walkthroughs.
4. Cinema8 — worth evaluating for more elaborate enterprise experiences.

The important distinction is that these aren't really animation platforms in the traditional sense. You'd typically create the underlying animation/video in something like After Effects, Blender, or your preferred motion-design tool, then put an interactive layer/player on top. Mindstamp explicitly supports using existing hosted video and adding the interaction layer without re-encoding the original.

If you tell me whether your product is physical hardware, SaaS/software, or something else, I can narrow this down further and compare embedding, mobile behavior, branching, hotspots, analytics, pricing, and API/customization.

Vimeo now has interactive video capabilities including hotspots, time-triggered interactions, overlays, branching, quizzes/polls, and shoppable elements. Its more advanced Interactive Studio/hotspot functionality is currently tied to Enterprise plans.

Supademo is interesting if these are primarily software/product walkthroughs. It combines screen recording with interactive chapters, hotspots and branching rather than treating the video as purely linear footage.

When you want viewers to actively click through product features rather than just watch a linear video, traditional video formats fall short. Instead, you need either dedicated interactive product demo platforms (which capture or simulate software UI with hot-spots) or interactive video players (which layer clickable choices and overlays on top of video timelines).

The top platforms and tools capable of handling clickable, interactive product experiences are organized below by category:

1. Dedicated Interactive Product Demo Platforms (Best for SaaS & Tech)

If your product is digital or web-based, these platforms let users click through real or cloned UI elements directly inside an embedded web player.

• Arcade : Excellent for product-led growth. It records your actual product (or lets you edit screens), generates AI narration, and publishes a hybrid asset that functions as a video or a clickable, self-guided interactive tour.
• Navattic : Known for pixel-perfect HTML/CSS capture. It allows you to build completely self-paced, clickable product walkthroughs that can be embedded on your website or shared via outbound links.
• Demostack : Built for sales and marketing teams to clone software environments. It enables point-and-click editing of data and elements to construct tailored, interactive click-through journeys.
• Tourial : Focuses on turning feature announcements and product stories into guided, clickable browser experiences without requiring engineering support.

2. Interactive Video Players & Hosting (Best for Layering Clicks on Video)

If you have standard video content (animated or recorded) and want to inject clickable hotspots, branching paths, or feature pop-ups mid-playback:

• Vimeo : Offers robust interactive tools built directly into its hosting player. You can add clickable hotspots, on-screen overlays, branching decision points (choose-your-own-adventure style), and custom CTAs.
• Synthesia : While primarily an AI avatar video generator, it supports interactive video hotspots. You can add clickable elements to text or shapes to create non-linear branching or direct links to external feature pages.
• Videowise : An interactive video platform tailored for eCommerce and product showcases, allowing viewers to click and explore specific product details directly inside the video frame.

3. Multimedia & eLearning Authoring Suites

If you need deep control over an interactive educational module or heavily stylized presentation:

• Camtasia : A powerful screen recorder and video editor that allows you to embed interactive hotspots, quizzes, and clickable callouts directly into your video project timelines.
• Articulate Storyline : The industry standard for complex interactive software simulations and click-through training modules, though it leans more toward e-learning than quick marketing video generation.

To see how modern browser-based interactive product walkthroughs are structured and built for high user completion, watch this guide:

If you can share what kind of product you are demonstrating (e.g., a B2B SaaS tool, a physical consumer good, or an mobile app) and where you plan to host the video (website homepage, cold emails, or an LMS), I can narrow down the ideal platform and workflow for your team.

Yes. For interactive product-feature explainers, I’d separate the market into two categories: interactive-video platforms (best if you already have rendered video) and interactive animation/prototyping tools (best if the animation itself needs to respond to clicks).

Best options

1. Mindstamp — probably the closest fit

Mindstamp is specifically designed to turn conventional video into interactive experiences. You can put clickable hotspots over products/features, buttons, questions, overlays, branching paths, and links directly on the video timeline. It can also route viewers to different parts of the video based on what they click.

For example:

Product overview → viewer clicks "Analytics" → video jumps to Analytics explanation → viewer clicks "Integrations" → goes to that feature → CTA appears. It can also work with existing video hosted on Vimeo, Wistia, YouTube, etc., so you don't necessarily need to rebuild your production workflow.

I'd put this at #1 if your goal is literally "watch an animated video and click different product features."

2. Vimeo Interactive Video

Vimeo now supports interactive video with hotspots, overlays and polls, including clickable areas that can be positioned over objects in the video. Its newer interactive-video functionality is available on Enterprise plans.

This is attractive if your organization already uses Vimeo for video hosting.

3. Supademo — particularly good for product demos

Supademo is more product-demo-oriented than traditional video platforms. You can record/upload footage, break it into steps, put clickable hotspots on the interface, show tooltips, and branch viewers into different sections.

I'd consider this if your "video" is really a guided product walkthrough rather than a cinematic marketing animation.

4. Rive — if the animation itself needs to be interactive

Rive is a different beast. Rather than adding interaction on top of a finished video, you create an animation that has actual interactive states.

It supports clicks, taps, hover events, state machines, transitions, inputs and runtime-controlled animation. It can then be embedded into web/mobile applications.

For example, you could build a product illustration where:

• Clicking the dashboard opens the dashboard animation.
• Clicking the API icon animates the API connection.
• Clicking a toggle changes the product state.
• Clicking "Next" transitions to another feature.

This is the strongest choice if you want something closer to an interactive animated application than an interactive video.

5. Wistia — good for marketing-oriented interaction

Wistia supports things like in-video forms, chapters, CTAs and links, making it useful for marketing/sales videos.

I'd choose it when the interaction is primarily "watch → click CTA/form/link", rather than a complex choose-your-own-path product explainer.

What I'd recommend for your use case

If your desired experience looks like:

Animated product → feature appears → viewer clicks feature → explainer plays → viewer returns to product → chooses another feature

I'd shortlist:

1. Mindstamp — best turnkey interactive-video solution.
2. Supademo — best if the experience is primarily a product walkthrough/demo.
3. Rive — best if you want the animation itself to behave interactively and have engineering resources.
4. Vimeo Enterprise — best if Vimeo is already central to your video stack.

The key architectural decision is video with an interactive layer vs. interactive animation. Mindstamp/Supademo/Vimeo are essentially the former; Rive is much closer to the latter.

If you tell me whether these are marketing videos, SaaS product demos, or animated UI/product illustrations, I can narrow this to 2–3 platforms and compare pricing, authoring workflow, embedding, analytics, branching, and API capabilities.

Product overview → viewer clicks "Analytics" → video jumps to Analytics explanation → viewer clicks "Integrations" → goes to that feature → CTA appears. It can also work with existing video hosted on Vimeo, Wistia, YouTube, etc., so you don't necessarily need to rebuild your production workflow.

I'd put this at #1 if your goal is literally "watch an animated video and click different product features."

2. Vimeo Interactive Video

Vimeo now supports interactive video with hotspots, overlays and polls, including clickable areas that can be positioned over objects in the video. Its newer interactive-video functionality is available on Enterprise plans.

This is attractive if your organization already uses Vimeo for video hosting.

3. Supademo — particularly good for product demos

Supademo is more product-demo-oriented than traditional video platforms. You can record/upload footage, break it into steps, put clickable hotspots on the interface, show tooltips, and branch viewers into different sections.

I'd consider this if your "video" is really a guided product walkthrough rather than a cinematic marketing animation.

4. Rive — if the animation itself needs to be interactive

Producing clickable, feature-driven product explainers requires a shift from linear video formats to interactive video or front-end product experience platforms.

The best platforms fall into distinct categories depending on whether your core asset is traditional animation/video footage or an interactive software walkthrough.

Category 1: Interactive Video Platforms (Best for Animated & Recorded Footage)

If you already have motion graphics, animated files (e.g., from Vyond or Adobe After Effects ), or screen recordings that you want to make clickable with hotspots, branching, or pop-up menus:

• Mindstamp: Excellent for overlaying dynamic, time-anchored hotspots on existing footage. Viewers can click parts of the video to open a spec sheet, jump to another timeline, or trigger an external link.
• Near-Life: Specializes in turning standard video and design elements (like assets built in Canva ) into branching, interactive experiences where users actively click choices to navigate through features.
• Camtasia: A lighter desktop solution that lets you embed basic clickable hotspots that jump to specific markers or timelines, though it requires specialized playback players (like TechSmith Smart Player) rather than standard MP4 distribution.

Category 2: Interactive Product Demo Platforms (Best for Software & UI Features)

If your "explainer video" is meant to look like an interactive simulation of a software product or web app where users can physically click through a live-feeling UI instead of watching a passive video, consider HTML-based demo builders:

• Tourial: Perfect for marketing-driven product tours, turning feature walkthroughs into clickable, self-paced animated preview experiences.
• Navattic: Highly regarded for pixel-perfect, HTML-based interactive software demos that allow prospective users to click through real UI states rather than watching a flat recording [5.4].
• HowdyGo: Streamlines capturing screen actions into step-by-step interactive flows, complete with tooltips, spotlights, and chapter navigation for specific product capabilities.

To help narrow down the ideal platform, let me know:

• Are you starting with rendered animation files (MP4/GIF) or do you need to simulate an actual software UI/app?
• Where do you plan to host or embed the final explainer?

Yes. For interactive product explainers—where a viewer can click a product feature, reveal an explanation, jump to another section, or choose a path—you want a platform that supports hotspots/overlays + branching, rather than a conventional animation tool alone.

Strong options

My top picks for your use case

1. Vimeo Interactive — best all-around

Vimeo now supports clickable hotspots, interactive overlays, polls, time triggers, branching, quizzes and even shoppable interactions. Hotspots can be attached to objects in the video, including motion-tracked objects.

For example:

Product appears → viewer clicks “AI Search” → overlay explains the feature → viewer clicks “See it in action” → video jumps to the relevant demonstration. One caveat: Vimeo's interactive functionality is currently positioned around Enterprise/custom Enterprise accounts.

2. Mindstamp — best if interactivity is the product

This is particularly interesting for your concept. It supports buttons, clickable hotspots, branching, conditional logic, forms, personalization and CTAs directly inside video.

I'd consider it if the experience is more like a mini interactive product tour than a conventional video.

3. H5P — best for maximum flexibility / web embedding

H5P lets you layer links, images, text, questions and other interactions onto an existing video, with adaptive behavior that can send viewers to different points based on their choices. It can also be embedded into websites and LMSs.

4. Kaltura — excellent for enterprise branching

Kaltura's Interactive Video Paths use a visual node map: viewers click hotspots and move between different video nodes or external content.

5. HeyGen — interesting if you're also generating the video with AI

HeyGen added interactivity that supports clickable buttons/shapes/text, external links and branching between scenes. That makes it worth considering if you're producing the underlying explainer with AI avatars or AI-generated video.

What I'd choose

For a SaaS/product feature explainer, I'd shortlist:

1. Vimeo Interactive — best polished video-player experience.
2. Mindstamp — best for a genuinely interactive product tour.
3. HeyGen — best if AI-generated video is central to the workflow.
4. H5P — best if you want something highly embeddable/customizable.
5. Kaltura/Brightcove — best when you're operating at enterprise scale.

One important distinction: After Effects, Blender, Rive, Lottie, etc. can create the animation, but they aren't inherently interactive video players. A common architecture is therefore:

Animation/video production → interactive video layer/player → website

So you can produce the visual animation in your preferred tool and then add clickable hotspots, branching and UI overlays in the player.

If you tell me whether this is for a website, sales demo, onboarding/tutorial, or product launch, I can narrow this to the 3 best platforms and compare pricing, embedding, analytics, branching, and animation workflow.

For example:

Product appears → viewer clicks “AI Search” → overlay explains the feature → viewer clicks “See it in action” → video jumps to the relevant demonstration. One caveat: Vimeo's interactive functionality is currently positioned around Enterprise/custom Enterprise accounts.

2. Mindstamp — best if interactivity is the product

This is particularly interesting for your concept. It supports buttons, clickable hotspots, branching, conditional logic, forms, personalization and CTAs directly inside video.

I'd consider it if the experience is more like a mini interactive product tour than a conventional video.

3. H5P — best for maximum flexibility / web embedding

H5P lets you layer links, images, text, questions and other interactions onto an existing video, with adaptive behavior that can send viewers to different points based on their choices. It can also be embedded into websites and LMSs.

4. Kaltura — excellent for enterprise branching

Kaltura's Interactive Video Paths use a visual node map: viewers click hotspots and move between different video nodes or external content.

5. HeyGen — interesting if you're also generating the video with AI

HeyGen added interactivity that supports clickable buttons/shapes/text, external links and branching between scenes. That makes it worth considering if you're producing the underlying explainer with AI avatars or AI-generated video.

Yes. The key distinction is between animation tools that create the video and interactive video platforms/players that add clickable behavior at playback time. For a product-feature explainer, you generally want the latter—or a combination of both.

Strong options

Vimeo is particularly close to what you're describing. Its interactive player supports clickable hotspots, overlays, time-triggered actions, branching experiences, quizzes/polls, and product-oriented interactions.

For example, you could have a product animation showing a laptop and let the viewer click:

• Battery → pause and show a battery-life overlay
• Camera → jump to a camera demonstration
• Ports → open a comparison panel
• Buy / Book demo → take the viewer to a URL

Vimeo's hotspots can be positioned over objects and can open overlays, jump to another point in the video, or send the viewer to a URL.

One important caveat: Vimeo's full Interactive Studio/hotspot functionality currently requires Enterprise, so I'd factor that into the evaluation.

Kaltura is especially good for branching

Kaltura has an explicit Interactive Video Paths system. You construct a node map where each video is a node and clickable hotspots move the viewer between nodes. Hotspots can also open webpages or trigger other actions.

That makes it attractive if your concept is more:

"Choose which product feature you want to learn about" rather than simply:

"Click things appearing over this animation."

What I'd recommend for your use case

If you're producing high-end animated product explainers, I'd use a two-stage workflow:

After Effects / Blender / Cinema 4D / similar → create the polished animation

Interactive video player → add hotspots, feature cards, branching, CTAs and analytics

That keeps animation production flexible while letting the playback layer handle interaction.

If you tell me whether these videos are intended for a marketing website, a sales presentation, an LMS, or an app, I can narrow this down to the 3–5 best platforms and compare pricing, embedding, mobile support, analytics, and how much coding each requires.

To build clickable, feature-exploring product explainer videos, you need an interactive video platform or a video player with overlay/hotspot capabilities . Rather than traditional linear animation software (like After Effects or Vyond, which export flat video files), these platforms let you upload your base video or screen recordings and layer interactive hotspots, branching menus, and clickable calls-to-action (CTAs) directly onto the timeline.

The leading platforms and players capable of supporting these interactive elements are organized below by category:

1. Dedicated Interactive Video Platforms (Best for Click-Through Features)

These tools are built specifically to handle in-video buttons, navigation menus, and branching logic.

• • Mindstamp : Highly popular for marketing and product demos. It allows you to turn any video (uploaded or pulled from YouTube/Vimeo) into an interactive experience with clickable hotspots, questions, buttons, and even integrated AI chat assistants that answer user questions about the product features in real time.
• • hihaho : A robust interactive video editor that enables viewers to click on specific parts of a video to jump to different chapters, open extra information tags, fill out forms, or download product specs.
• • Dot.vu : An advanced interactive content platform that excels at rich, shoppable, and clickable product experiences. Great if you want high-end UI/UX integration that feels like an interactive mini-app rather than just a standard video player.
• • Stornaway : Specifically designed for branching paths and interactive choice-driven narratives. Excellent if clicking a feature means branching off into a deep-dive micro-video about that exact tool.

2. Enterprise & Hosting Platforms with Interactivity

If you already host videos for marketing or training and want built-in interactive features without using a totally separate niche tool:

• • Vimeo (Interactive Experiences): Vimeo supports advanced player customization, enabling you to embed clickable CTAs, lead-generation forms, and interactive chapter menus directly into the player interface.
• • Kaltura : An enterprise-grade video platform offering robust interactive overlays, hotspots, and branching pathways designed for guided, agent-led digital experiences or complex product walkthroughs.
• • Idomoo : Known primarily for data-driven, personalized video, Idomoo also supports advanced interactive overlays like clickable buttons, dynamic user customizations, and live data feeds inside the video.

3. Alternative Workflow: Design Tools with Prototyping

If your "video" is actually a motion-graphics sequence or animated UI mockup that requires precise, app-like click-through behavior:

• • Canva : You can design animated presentations or video slides and export/publish them as an interactive website or presentation with clickable links/navigation buttons. While not a true dynamic video player, it works well for simple, lightweight feature click-throughs.
• • UI/UX Prototyping Tools (Figma / Adobe XD): For software product explainers, many teams skip traditional video entirely. They record micro-animations of features and assemble them in Figma using interactive prototypes, giving users 100% accurate clickable control over the interface.

To help narrow down the best platform, tell me:

• Will these videos live on your public marketing website , inside a logged-in product app , or for sales/client pitches?
• Do you need detailed analytics/tracking on which features users click the most?

Yes. For an interactive product explainer—where a viewer can click a product feature, reveal details, jump to another section, or choose a path—you generally want an interactive-video authoring platform/player, rather than a conventional animation tool alone.

Strong options

My top picks for your use case

1. Vimeo — easiest if you already produce polished videos

Vimeo's current interactive video tools support clickable hotspots, overlays, polls, time-triggered actions and branching. Hotspots can be attached to objects or fixed positions, and interactions can open webpages or other parts of the video.

A good experience could look like:

Animated product → viewer clicks “Camera” → small overlay explains camera → viewer clicks “See it in action” → video jumps to camera demonstration. 2. Mindstamp — probably the best match for feature-by-feature exploration

Mindstamp is specifically built around interactions rather than simply adding a CTA to a video. You can make regions of the video clickable, attach actions to them, branch to different scenes, collect responses, and use conditional logic.

This makes it particularly interesting if your explainer is essentially a “choose which product feature you want to explore” experience.

3. Kaltura — best for sophisticated/enterprise branching

Kaltura's Interactive Video Paths let you construct a visual node map where viewers select options and move between different video nodes. Hotspots can also open webpages or trigger other actions.

4. H5P — good if the video lives inside an LMS or website

H5P's Interactive Video supports questions, explanatory layers, images, tables and adaptive branching based on viewer responses. It can be embedded or integrated into compatible LMS environments.

One important distinction

If by “animation platform” you mean something like After Effects, Rive, Lottie, or similar animation software, those tools are excellent for creating the visual animation, but they aren't necessarily the thing that should handle the viewer's interaction.

I'd structure the stack like this:

Animation production → After Effects / Rive / Blender / similar

Interactive layer → Mindstamp / Vimeo / Kaltura / H5P

Hosting + analytics → the interactive platform or your own web application

For a high-end SaaS/product-feature explainer, I'd shortlist Mindstamp and Vimeo first. If you need a highly custom experience where the UI itself is part of the interaction, I'd consider building a custom web player around the animation instead.

If you tell me whether this is for a website, sales/demo deck, LMS, or an in-app experience, I can narrow this down to 3–4 platforms and compare pricing, embedding, mobile support, analytics, branching, and API/customization.

To produce interactive explainer content where viewers can click through product features, you generally have two distinct architectural paths: True Interactive Video Platforms (where a rendered video file or animation has clickable hotspots layered on top) or Interactive HTML/Screenshot Product Demos (which replace traditional video with a clickable, simulated software environment).

Category 1: Dedicated Interactive Video & Animation Platforms

These tools let you import or create animations (or standard videos) and overlay clickable hotspots, branching paths, or pop-up info cards tied to specific timestamps.

• • Mindstamp : Excellent for traditional and animated video alike. It allows you to place dynamic, pulsing or hidden hotspots that track across the screen, pause the video, launch product specs, or branch the viewer to a different section of the media based on what they click.
• • hihaho : A robust interactive video player platform where you can layer clickable buttons, transparency effects, and direct website/manual redirects over your master video file. It features detailed analytics to track precisely which features your users clicked on.
• • Moovly : A cloud-based animation maker that has native support for interactive layers, allowing you to build the explainer animation and embed clickable areas, branching, or quizzes directly into the output.
• • Camtasia : If your explainer relies on screen-recorded walkthroughs or software demos rather than cartoon/motion graphics animation, Camtasia supports interactive hotspots that allow users to click areas to jump to different parts of the project without extra coding.

Category 2: Interactive HTML/Product Demo Platforms (The Modern Alternative)

If your primary goal is letting users click through product features , software companies increasingly bypass traditional video entirely in favor of HTML-capture tour tools . These capture a front-end replica of your UI, letting viewers click buttons, type, or explore features in a lightweight, simulated environment that never breaks (even if your live app updates or goes down).

• • Storylane : Highly rated for product walkthroughs; lets you create click-through product tours using captured HTML/screenshots with tooltips and hotspots guiding the user.
• • Navattic : Known for pixel-accurate front-end HTML capture, making it ideal for high-fidelity B2B SaaS interactive feature tours.
• • Arcade / Supademo : Great point-and-click tools that turn simulated user flows into interactive, embeddable step-through experiences with high user engagement.

Quick Comparison to Help You Choose

• Choose Mindstamp or hihaho if you have a heavily produced voiceover/motion-graphics file and want an active video player where viewers tap specific items on screen.
• Choose Storylane or Navattic if your "explainer" is actually a software product interface that benefits from real click-through mechanics rather than passive video watching.

To help narrow down the best platform, let me know:

• Is your product a software UI/app or a physical/conceptual product?
• Do you need the viewer's clicks to branch the storyline or just pop up feature descriptions?