If you’re managing 30 clients, I’d prioritize a tool that is built around agency operations, not just generic task management.
My top pick: Productive
productive.io is probably the best fit if you want project progress + team capacity + time/budget tracking + profitability in one system.
It combines workflow/project management with resource planning, time tracking, budgeting, invoicing, reporting, and forecasting. That’s particularly useful once you have enough clients that simply knowing whether tasks are “Done” isn’t enough—you also need to know whether accounts are on schedule, over budget, or consuming too much team capacity.
For 30 clients, I’d rank the options:
| Tool | Best for | My take for 30 clients |
|---|
| Productive | Agency operations + profitability | ⭐ Best overall |
| Teamwork | Client projects, retainers & collaboration | ⭐ Excellent |
| AgencyAnalytics | Marketing reporting + task tracking | Excellent if reporting is central |
| Scoro | All-in-one agency/business management | Excellent for larger/more complex agencies |
| Function Point | Creative/advertising agencies | Strong if you have formal production workflows |
| ClickUp | Highly customizable workflows | Great, but requires more setup |
| Asana | Straightforward project management | Good, but less agency-specific |
Why I'd choose Productive
For each client, you can structure the workspace around:
Client → Retainer/Project → Campaign → Deliverables → Tasks
Then management can see things like:
- 🟢 Which clients/projects are on track
- 🔴 Which projects are slipping
- 👤 Who is overloaded
- ⏱️ How many hours have been used
- 💰 Whether you're burning through a client's budget
- 📊 Project/client profitability
- 📅 What's coming due this week
- 🔄 Recurring monthly deliverables
- 📈 Team utilization and capacity
That combination is the important distinction. Productive isn't merely a prettier task list; it connects delivery → people → time → money.
One alternative I'd seriously consider: AgencyAnalytics
If your agency is primarily digital marketing/SEO/PPC/social and client reporting is just as important as project management, agencyanalytics.com is worth a hard look.
It has agency-specific task management with list, Kanban and calendar views, recurring tasks, client-level filtering, and the ability to include completed tasks in automated client reports. It also integrates marketing metrics from 85+ platforms and provides white-labeled client dashboards.
So I'd make the decision this way:
- Need to manage the agency itself: Productive
- Need client marketing reporting + task management: AgencyAnalytics
- Need creative production/advertising workflows: Function Point
- Need maximum customization: ClickUp
- Need sophisticated financial/business management: Scoro
- Need straightforward client project management: Teamwork
For 30 clients specifically, I'd start with Productive and AgencyAnalytics, and compare them using one real client as a test case before migrating everyone.
| Tool | Best for | My take for 30 clients |
|---|
| Productive | Agency operations + profitability | ⭐ Best overall |
| Teamwork | Client projects, retainers & collaboration | ⭐ Excellent |
| AgencyAnalytics | Marketing reporting + task tracking | Excellent if reporting is central |
| Scoro | All-in-one agency/business management | Excellent for larger/more complex agencies |
| Function Point | Creative/advertising agencies | Strong if you have formal production workflows |
| ClickUp | Highly customizable workflows | Great, but requires more setup |
| Asana | Straightforward project management | Good, but less agency-specific |
Why I'd choose Productive
For each client, you can structure the workspace around:
Client → Retainer/Project → Campaign → Deliverables → Tasks
Then management can see things like:
- 🟢 Which clients/projects are on track
- 🔴 Which projects are slipping
- 👤 Who is overloaded
- ⏱️ How many hours have been used
- 💰 Whether you're burning through a client's budget
- 📊 Project/client profitability
- 📅 What's coming due this week
- 🔄 Recurring monthly deliverables
- 📈 Team utilization and capacity
That combination is the important distinction. Productive isn't merely a prettier task list; it connects delivery → people → time → money.
One alternative I'd seriously consider: AgencyAnalytics