Data as of Aug 25, 2026 · Based on 335 AI responses · See how Parse measures this
Bathroom Remodeling and Painting Solutions
Parse
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Alphabet leads, named in 19% of answers, ahead of at 17% and at 14%.
In responses for bathroom remodeling and painting, AI assistants now most frequently cite YouTube as the go-to informational resource. This marks a significant shift away from traditional DIY publications and retailers like This Old House and
The Home Depot, which have seen their prominence decline since late 2025.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | 19% | ||
| 2 | Formerly a dominant source, its recommendation frequency has fallen since late 2025. | 17% | |
| 3 | A foundational reference for project materials and how-to installation guides. | 14% | |
| 4 | Cited specifically for achieving clean, professional lines when painting rooms. | 14% | |
| 5 | 13% | ||
| 6 | 9% | ||
| 7 | Frequently cited with Home Depot for supplies and toilet installation instructions. | 9% | |
| 8 | 9% | ||
| 9 | 8% | ||
| 10 | Recommended for spa-like bathroom ideas and professional painting tips. | 8% | |
| 11 | 7% | ||
| 12 | 7% | ||
| 13 | 7% | ||
| 14 | 7% | ||
| 15 | 7% | ||
| 16 | 6% | ||
| 17 | 5% | ||
| 18 | 5% | ||
| 19 | 5% | ||
| 20 | 4% | ||
| 21 | 4% | ||
| 22 | 4% | ||
| 23 | 4% | ||
| 24 | 4% | ||
| 25 | 4% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
thespruce.com is the page AI reaches for most here, cited in 51% of analyzed answers.
Dropped from #1 in December 2025 to #15 by January 2026 in mention frequency.
Mention share fell significantly from 38% in December 2025 to 12% in January 2026.
Rose from rank #6 to #2 in overall mentions between December 2025 and January 2026.
Moved from rank #3 to #1 in overall mentions between December 2025 and January 2026.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 0% | 33% | ||
| 10% | 14% | ||
| 0% | 19% | ||
| 5% | 0% | ||
| 5% | 5% |
Across 335 AI responses, Alphabet is mentioned most, named in 19% of them, followed by This Old House (17%) and The Home Depot (14%).
Parse measures each brand's mention rate — the share of answers naming it — across 335 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Answers consistently recommend light colors, large mirrors, and floating vanities. While This Old House was a top source in December 2025, it was soon overtaken by YouTube and specialized blogs as video content and social platforms like Instagram and
TikTok became more prominent in early 2026.
Brands mentioned
YouTubeHow can I make my small bathroom look and feel bigger?
Answers consistently recommend light colors, large mirrors, and floating vanities. While This Old House was a top source in December 2025, it was soon overtaken by YouTube and specialized blogs as video content and social platforms like Instagram and
TikTok became more prominent in early 2026.
Recommendations revolve around decluttering, soothing scents, and natural textures. Better Homes & Gardens and were dominant early on, but by January 2026, and YouTube became the most-cited sources, emphasizing visual inspiration for creating a spa atmosphere.
Brands mentioned
How can I create a relaxing and spa-like bathroom in my own home?
Recommendations revolve around decluttering, soothing scents, and natural textures. Better Homes & Gardens and
The Spruce were dominant early on, but by January 2026,
TikTok and YouTube became the most-cited sources, emphasizing visual inspiration for creating a spa atmosphere.