Data as of Sep 9, 2026 · Based on 14 AI responses · Shares cover the last 30 days · See how Parse measures this
Electric Shavers & Toothbrushes
ParseChatGPT + Google AIParse
https://parse.gl
Measured across ChatGPT & Google AI
| # | 30d | Brand | What AI says | Mention rate |
|---|---|---|---|---|
| 1 | Oral-B⌐ Procter & GambleWidely cited as the top oscillating electric toothbrush for plaque removal. | Widely cited as the top oscillating electric toothbrush for plaque removal. | 86% | |
| 2 | Philips SonicareFrequently recommended as a gentle alternative for sensitive teeth and gums. | Frequently recommended as a gentle alternative for sensitive teeth and gums. | 57% | |
| 3 | +2 | Oral-B iO Series 2⌐ Procter & GambleFrequently cited for its balance of smart features and value. | Frequently cited for its balance of smart features and value. | 21% |
| 4 |  PhilipsOften identified for reliable budget models like the Sonicare 4100. | Often identified for reliable budget models like the Sonicare 4100. | 14% | |
| 5 | -3 |  SuriGaining recognition as a sustainable, eco-friendly electric toothbrush option. | Gaining recognition as a sustainable, eco-friendly electric toothbrush option. | 14% |
| 6 | Oral-B iO Series⌐ Procter & Gamble | 14% | ||
| 7 |  Laifen | 14% | ||
| 8 |  Philips SonicareFrequently recommended as a gentle alternative for sensitive teeth and gums. | Frequently recommended as a gentle alternative for sensitive teeth and gums. | 7% | |
| 9 | OOral-B Pro Series | 7% |
electricteeth.com is the most-cited source here, appearing in 64% of analyzed answers.
“dominant single recommendation in 2025” → “a clear market leader but frequently contrasted with Philips Sonicare in 2026”
Grew from zero mentions in late 2025 to holding a #2 rank by mid-2026.
Mention rate declined, dropping out of top-ranked positions since early 2026.
Oral-BPhilips SonicareAI responses have evolved from highlighting a wide range of niche brands to focusing heavily on the competition between
Brands mentioned
Oral-BPhilips SonicareWhat is the best electric toothbrush?
AI responses have evolved from highlighting a wide range of niche brands to focusing heavily on the competition between
Across 14 AI responses, Oral-B is mentioned most, named in 86% of them, followed by Philips Sonicare (57%) and Oral-B iO Series 2 (21%).
Parse measures each brand's mention rate — the share of answers naming it — across 14 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Data as of Sep 9, 2026 · Based on 14 AI responses · Shares cover the last 30 days · See how Parse measures this
Electric Shavers & Toothbrushes
| # | 30d | Brand | What AI says | Mention rate |
|---|---|---|---|---|
| 1 | Oral-B⌐ Procter & GambleWidely cited as the top oscillating electric toothbrush for plaque removal. | Widely cited as the top oscillating electric toothbrush for plaque removal. | 86% | |
| 2 | Philips SonicareFrequently recommended as a gentle alternative for sensitive teeth and gums. | Frequently recommended as a gentle alternative for sensitive teeth and gums. | 57% | |
| 3 | +2 | Oral-B iO Series 2⌐ Procter & GambleFrequently cited for its balance of smart features and value. | Frequently cited for its balance of smart features and value. | 21% |
| 4 | PhilipsOften identified for reliable budget models like the Sonicare 4100. | Often identified for reliable budget models like the Sonicare 4100. | 14% | |
| 5 | -3 | SuriGaining recognition as a sustainable, eco-friendly electric toothbrush option. | Gaining recognition as a sustainable, eco-friendly electric toothbrush option. | 14% |
| 6 | Oral-B iO Series⌐ Procter & Gamble | 14% | ||
| 7 | Laifen | 14% | ||
| 8 | Philips SonicareFrequently recommended as a gentle alternative for sensitive teeth and gums. | Frequently recommended as a gentle alternative for sensitive teeth and gums. | 7% | |
| 9 | OOral-B Pro Series | 7% |
ParseChatGPT + Google AIParse
https://parse.gl
Measured across ChatGPT & Google AI“dominant single recommendation in 2025” → “a clear market leader but frequently contrasted with Philips Sonicare in 2026”
Grew from zero mentions in late 2025 to holding a #2 rank by mid-2026.
Mention rate declined, dropping out of top-ranked positions since early 2026.
electricteeth.com is the most-cited source here, appearing in 64% of analyzed answers.
Oral-BPhilips SonicareAI responses have evolved from highlighting a wide range of niche brands to focusing heavily on the competition between
Brands mentioned
Oral-BPhilips SonicareWhat is the best electric toothbrush?
AI responses have evolved from highlighting a wide range of niche brands to focusing heavily on the competition between
Across 14 AI responses, Oral-B is mentioned most, named in 86% of them, followed by Philips Sonicare (57%) and Oral-B iO Series 2 (21%).
Parse measures each brand's mention rate — the share of answers naming it — across 14 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
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