Data as of Sep 29, 2026 · Based on 129 AI responses · See how Parse measures this
Side is a game development services company that provides end-to-end support for video games, including game development, quality assurance, art production, localization, audio production, player support, localization QA, and datasets. With 30+ years of experience, a global team across Europe, and partnerships with developers and publishers, they work across genres and platforms to bring games to life. They emphasize a collaborative, lab-driven approach and regularly share insights through their Lab and projects, events, and teams.
6%4% before. Up 2 points.
of AI answers about Side and its rivals. Last 30 days
The market map · 5 of 99 labelled
Gaming Tech and Related ServicesMentioned in · last 30 days
“Side / Side UK (a Keywords Studios company): Known for comprehensive audio, localization, and high-end technical QA integration”
“Side Global : Highly regarded for console-specific pipelines, Side is an authorized partner/vendor for major console manufacturers”
“Side Global : Offers AI-augmented localization solutions tailored specifically for video games.”
Last 30 days
What is the best gaming console?
Nintendo SwitchPlayStation 5Xbox Series X
What is the best tool for managing translations and localization (i18n) strings for a web application with many languages?
AI mentioned Side in 6% of answers about Side and its rivals in the last 30 days.
ChatGPT Search mentions Side in 5% of its answers to Side's market questions, Google AI Mode in 8%.
Where Side ranks in AI · last 30 days
Rank
Excerpts where Side appeared in the AI's answer
Side / Side UK (a Keywords Studios company): Known for comprehensive audio, localization, and high-end technical QA integration
Side Global : Highly regarded for console-specific pipelines, Side is an authorized partner/vendor for major console manufacturers
Excerpts where Side appeared in the AI's answer
Side (formerly PTW / Pole To Win): A massive global giant with deep roots in Tokyo and major studios across Asia.
Excerpts where Side appeared in the AI's answer
Side Global : Offers AI-augmented localization solutions tailored specifically for video games.
