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Neurensics is a neuromarketing and market research agency that investigates how the brain processes marketing to improve advertising, branding, pricing, and overall communications effectiveness. They combine neuroimaging and other neuroscience methods (fMRI, EEG, RIAT, eye tracking) with qualitative research and offer products such as Neuro Ad Testing, NeuroBranding, NeuroPricing, NeuroScent, NeuroTaste, and NeuroPackaging. They also provide case studies, training (Neuromarketing Academy), and consultancy to help clients translate brain-based insights into strategic marketing actions.
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