I'm looking for a subscription analytics platform to track MRR, churn, and LTV for our SaaS product.

For a SaaS product, I’d shortlist ChartMogul, Baremetrics, and Paddle/ProfitWell. They all cover the core metrics you mentioned—MRR, churn, LTV—but differ quite a bit in depth and pricing.

My recommendation

Start with ChartMogul if you expect your analytics needs to grow. It has particularly strong cohort analysis and can consolidate data from multiple billing sources, which becomes valuable when you need to answer questions like “Why is retention falling for customers acquired in Q2?” rather than simply “What is our churn rate?”

Choose Baremetrics if you're primarily on Stripe and want something you can connect quickly with a polished dashboard. Its ecosystem also includes tools for failed-payment recovery and cancellation insights.

Choose Paddle/ProfitWell Metrics if keeping costs at $0 is important and your needs are mainly core subscription metrics.

One caveat: published pricing varies across comparison sites and has changed during 2026, so I'd verify the current vendor pricing before making a decision.

If you tell me your current MRR, billing provider (e.g. Stripe/Chargebee/Paddle), and whether you're B2B or B2C, I can narrow this to the best 1–2 options for your SaaS.

Here are the top subscription analytics platforms tailored for tracking SaaS metrics like MRR, churn, and LTV.

• ChartMogul — Best for deep data cleaning, accurate MRR movements, and multi-source data reconciliation . It offers robust subscription analytics and integrates smoothly with major payment gateways, featuring a free tier for early-stage startups under $10K MRR. Explore details on ChartMogul.
• Baremetrics — Best for fast, straightforward setup and lean teams. It provides a clean dashboard for real-time Stripe, Braintree, or Paddle data, plus features like forecasting, cohort analysis, and customer cancellation insights (Cancellation Insights). Check it out at Baremetrics.
• ProfitWell (by Paddle) — Best for free baseline subscription metrics. Known for offering completely free core subscription financial metrics reporting while monetizing auxiliary retention and pricing tools. Learn more via Paddle's ProfitWell.
• Maxio — Best for scaling B2B SaaS companies needing advanced financial operations, revenue recognition (ASC 606), and complex usage-based billing alongside robust metrics. Take a look at Maxio.
• Chargebee / Recurly — Best if you want an all-in-one subscription management and recurring billing platform that has powerful native analytics built directly into your billing workflow. Check out Chargebee or Recurly.

To help narrow down the best fit, tell me:

• What payment gateway or billing system are you using (e.g., Stripe, Paddle, custom)?
• What is your current MRR stage?

I can give you a more specific recommendation and pricing breakdown.

Here are the top subscription analytics platforms tailored for tracking MRR, churn, and LTV for SaaS products, categorized by what they do best:

• ChartMogul : Best for data cleaning, multi-source data reconciliation, and deep subscription metrics. It handles complex billing data cleanly, offers a built-in CRM for tracking customer pipelines, and has a generous free tier for early-stage startups under $10K in MRR.
• Baremetrics : Best for fast, out-of-the-box setup. It plugs directly into gateways like Stripe, Braintree, and Chargebee with gorgeous, easy-to-read dashboards, forecasting tools, and built-in dunning/recovery features for failed payments.
• ProfitWell Metrics (by Paddle): Best for completely free baseline metrics. If you just need accurate, zero-cost subscription financial reporting (MRR, churn, cohort analysis) and use a supported billing provider, ProfitWell is an industry standard for lean teams.
• Chargebee or Maxio : Best if you need a blend of robust recurring billing/invoicing operations combined with high-level revenue analytics, rather than just a standalone analytics dashboard.

To help narrow down the best fit, tell me:

• What payment gateway or billing system are you currently using (e.g., Stripe, Paddle, custom)?
• Roughly what is your current MRR stage?

For a SaaS product, you’ll usually want a platform that goes beyond a billing dashboard and gives you MRR movements, churn cohorts, retention, LTV, expansion/contraction revenue, and customer-level insights. Tools in this category typically connect to Stripe or other billing systems and calculate SaaS metrics automatically.

Here are the strongest options:

Inimino destackd### My shortlist by stage

• Early SaaS / <$10k MRR - Start with chartmogul.com or paddle.com if their free/low-cost options cover your needs.
• Growing SaaS ($10k–$500k MRR) - baremetrics.com is a strong default if you run on Stripe and want dashboards quickly.
• chartmogul.com is attractive if cohort analysis and segmentation are your priority.
• Enterprise SaaS / finance-heavy operations - Consider maxio.com or a broader revenue operations stack.

Features I’d prioritize

1. MRR waterfall — new, expansion, contraction, reactivation, churn.
2. Cohort retention — e.g., “customers acquired in January retain better than February.”
3. Net revenue retention (NRR) — especially for B2B SaaS.
4. Customer-level drilldowns — to answer “which accounts caused churn?”
5. Billing integrations — Stripe, Chargebee, Recurly, Paddle, etc.
6. Data export/API access — so analytics can live in your warehouse later.

If you tell me:

• your billing provider (Stripe, Paddle, Chargebee, Recurly, etc.),
• current MRR range,
• B2B vs B2C,
• and whether you need forecasting or just reporting,

I can narrow this to 1–2 best fits.

• your billing provider (Stripe, Paddle, Chargebee, Recurly, etc.),
• current MRR range,
• B2B vs B2C,
• and whether you need forecasting or just reporting,

I can narrow this to 1–2 best fits.

For a SaaS product, you’ll usually want a subscription analytics platform that sits on top of your billing data (Stripe, Chargebee, Recurly, etc.) and automatically calculates MRR, ARR, churn, retention, LTV, cohorts, and expansion/contraction revenue.

Here are the main options I’d shortlist:

My recommendation by stage

• Pre-seed / early SaaS (<$10k–$50k MRR):

• Start with ProfitWell or a lightweight setup if cost is the priority.

• Growing SaaS ($50k–$1M MRR):

• ChartMogul is a strong default if you care about investor-ready metrics, cohorts, and understanding revenue movements.

• Baremetrics is attractive if you want analytics plus tools around churn reduction and failed-payment recovery.

• Enterprise SaaS:

• Consider a dedicated revenue data model in your warehouse so finance, product, and growth teams can all use the same definitions.

Before choosing, I’d check:

1. Billing integrations: Stripe Billing, Chargebee, Recurly, Paddle, Zuora, App Store billing, etc.
2. Metric definitions: Does “churn” match how your finance team defines it?
3. Cohort analysis: Can you compare customers by signup month, plan, acquisition channel, industry, etc.?
4. Revenue movements: Can you see new MRR, expansion, contraction, and churn separately?
5. Data export/API: Avoid being locked into dashboards only.

If you tell me your billing provider (e.g., Stripe/Chargebee/Paddle), current MRR, number of customers, and whether you need finance reporting vs growth/product analytics, I can narrow this to 1–2 best fits.

The best subscription analytics platforms for tracking MRR, churn, and LTV are ChartMogul, Baremetrics , and Maxio.

Top Subscription Analytics Platforms

• ChartMogul consolidates billing data from providers like Stripe, Chargebee, and Recurly into clean, unified subscription metrics. It is ideal for startups and growth-stage companies looking for deep cohort analysis, MRR tracking, and accurate customer lifetime value calculations.
• Baremetrics provides fast, Stripe-native analytics with minimal setup time. It features intuitive dashboards for tracking churn, MRR movements, and forecasting, alongside built-in tools like dunning (failed payment recovery) and customer engagement scoring.
• Maxio combines subscription billing management with advanced financial analytics and revenue recognition (ASC 606). It works best for B2B SaaS companies scaling past early stages that need to manage complex billing tiers alongside investor-grade financial reporting.
• Paddle acts as a Merchant of Record (MoR) that handles global tax, compliance, and billing while offering native, built-in subscription metrics and analytics dashboards out of the box.

Key Metrics to Look For

• MRR (Monthly Recurring Revenue): Predictable total revenue generated by active subscriptions every month, broken down into new, expansion, contraction, and churned MRR.
• Churn Rate: The percentage of revenue (MRR churn) or subscribers (logo churn) lost over a specific period.
• LTV (Lifetime Value): The total projected revenue a single customer generates throughout their lifecycle before churning, factoring in ARPU (Average Revenue Per User) and gross churn.

To help narrow down the best choice, tell me:

• What billing provider or payment gateway are you currently using (e.g., Stripe, Chargebee, Paddle)?
• What stage or MRR range is your SaaS product currently in?

For a SaaS product, I’d shortlist ChartMogul, Baremetrics, and ProfitWell Metrics (Paddle). All three cover the core metrics you mentioned—MRR, churn, and LTV—but they differ quite a bit in depth and pricing.

My recommendation

Pick ChartMogul if analytics quality is the priority. It is particularly strong when you have multiple billing sources, complicated subscription changes, or need reliable cohort/retention analysis. It explicitly handles data normalization and customer/subscription merging to avoid misleading churn and reactivation numbers.

Pick Baremetrics if you want something you can understand immediately. It tracks 28+ subscription metrics and adds useful features around trial analysis, automated reporting, payment recovery, and cancellation insights. Current pricing starts at $75/month on its displayed Launch plan, with pricing scaling by ARR.

Pick ProfitWell Metrics if you're cost-conscious. Paddle currently offers ProfitWell Metrics as a free subscription analytics product, with MRR, churn, LTV, cohorts, segmentation, and benchmarks against 30,000+ companies.

One caveat: don't compare LTV numbers across platforms without checking their methodology. For example, ProfitWell's LTV calculation incorporates ARPU and retention trends rather than simply doing ARPU ÷ churn, and its churn definition treats a customer as churned when the paid period ends.

If you tell me your approximate MRR/ARR, whether you use Stripe/Paddle/Chargebee/etc., and whether you're B2B or B2C, I can narrow this down to the best 1–2 options for your SaaS.

Top subscription analytics platforms for tracking MRR, churn , and LTV include ChartMogul, Baremetrics , and ProfitWell (by Paddle).

These dedicated tools plug directly into your billing provider (like Stripe, Paddle, or Chargebee) to automate financial metrics without manual spreadsheet calculations.

Key Platform Breakdown

• ChartMogul: Great if you pull data from multiple payment gateways or need advanced data platform integration (like connecting billing data with HubSpot or Salesforce ). It has a generous free tier for early-stage startups.
• Baremetrics: Excellent if you want an intuitive, clean interface out of the box. It includes helpful extra features like "Cancellation Insights" (surveys sent when people cancel) and trial tracking.
• ProfitWell: Best for budget-conscious or very early-stage teams. Its core subscription reporting is entirely free, making it popular for founders under $10k MRR who just need reliable baseline analytics.

To help narrow down the best fit, could you tell me:

• What billing gateway you use (e.g., Stripe, Paddle, Chargebee)?
• Your current MRR stage?

If your main goal is MRR, churn, retention, and LTV without building the analytics layer yourself, I’d shortlist these:

My pick

I'd start with ChartMogul if you're primarily looking for an analytics platform rather than a replacement billing system. It has particularly strong support for:

• MRR/ARR movement — new, expansion, contraction, churn
• Customer and revenue churn
• LTV and cohort retention
• Segmentation by plan, country, cohort, etc.
• Combining data from different billing sources
• Forecasting and SaaS benchmarking

Its current pricing starts with a free tier up to $10K MRR, with paid plans scaling as revenue grows.

Baremetrics would be my second choice if simplicity and quick setup matter more than deep data modeling. Its current Launch pricing starts at $75/month on the pricing page, although the site's FAQ also references a $49/month starting figure, so I'd verify the actual checkout price before deciding.

If you tell me your current billing stack (e.g. Stripe/Chargebee/Paddle), approximate MRR, B2B vs. B2C, and whether you need finance/accounting features, I can narrow this to the best 1–2 options for your SaaS.

To track core SaaS metrics like MRR, churn, and LTV accurately, dedicated subscription analytics platforms plug directly into your payment gateways (like Stripe, Braintree, or Paddle) or billing systems.

Here are the top-rated subscription analytics platforms on the market, categorized by their strengths:

• ChartMogul — Widely considered the gold standard for pure subscription analytics. It offers incredibly robust data cleansing, cohort analysis, CRM enrichment features, and multi-currency support. Explore their features on the ChartMogul Official Website.
• Baremetrics — Excellent for deep integration with Stripe, Braintree, and others. It stands out for its intuitive dashboard, open-source data capability, and built-in auxiliary tools like Recover (dunning/failed payment recovery) and Cancellation Insights . Check out details on the Baremetrics Platform.
• ProfitWell (by Paddle) — Famous for offering a powerful, completely free tier for core subscription metrics (Metrics by Paddle ), monetizing instead through ancillary revenue-recovery tools. Learn more on the Paddle / ProfitWell Metrics page.
• Chargebee (RevenueStory) — Ideal if you are looking for an all-in-one billing and subscription management platform that has advanced, native revenue analytics built straight into your billing infrastructure. See what they offer via the Chargebee RevenueStory site.

To help narrow down the best fit, could you tell me:

• What payment gateway or billing processor (e.g., Stripe, Paddle, Chargebee) are you currently using?
• What is your current MRR or ARR stage?