Who AI recommends, and when it changes.
Data as of Apr 10, 2026 · Based on 14 AI answers · A buyer need in Dairy & Non-Dairy Dairy Alternatives. · See how Parse measures this
When asked for ice cream recommendations, AI assistants most frequently point to Trader Joe's. Between March and April 2026, it was consistently highlighted as the best grocery store brand, specifically for its Fudgy Cookie Dough flavor.
Recommendation share
Trader Joe's leads at 21% of AI recommendations; Unilever follows at 14%.
By platform
Platforms disagree: Unilever leads on ChatGPT, Trader Joe's on Google AI Overviews.