Data as of Aug 25, 2026 · Based on 1,207 AI responses · Shares cover the last 30 days · See how Parse measures this
End-of-Life and Memorial Services
Parse
https://parse.gl
Green Burial Council leads, named in 23% of answers, ahead of at 16% and at 16%.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | The go-to certification body for eco-friendly funeral homes and cemeteries. | 23% | |
| 2 | Full-featured platform with drone-based mapping, though its top rank has slipped. | 16% | |
| 3 | A rising leader in cemetery software, noted for user-friendly mapping and record-keeping. | 16% | |
| 4 | Cemetery software known for GIS mapping and public search for genealogy. | 16% | |
| 5 | Long-standing cemetery management software with interactive, cloud-connected maps. | 14% | |
| 6 | Direct-to-consumer seller of eco-friendly pine, wicker, and bamboo caskets. | 14% | |
| 7 | Frequently cited provider for biodegradable caskets made from sustainable materials. | 13% | |
| 8 | 12% | ||
| 9 | 11% | ||
| 10 | 11% | ||
| 11 | Key supplier of sustainably produced, biodegradable urns, caskets, and shrouds. | 10% | |
| 12 | 10% | ||
| 13 | 9% | ||
| 14 | 8% | ||
| 15 | 8% | ||
| 16 | Provider of human composting (terramation) services, mentioned as a burial alternative. | 8% | |
| 17 | 8% | ||
| 18 | 7% | ||
| 19 | 7% | ||
| 20 | 6% | ||
| 21 | 6% | ||
| 22 | 6% | ||
| 23 | 6% | ||
| 24 | 5% | ||
| 25 | 5% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
cremation.green is the page AI reaches for most here, cited in 28% of analyzed answers.
Dominated recommendations until January, then visibility fell sharply by March.
“Cited for unique features like drone mapping” → “Framed alongside competitors with more general cloud-based maps”
Emerged as a top contender, becoming the most-cited brand in March.
Climbed from outside the top 10 to a top-5 position by March.
Fell out of the top 10 for cemetery software After January.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 23% | 23% | ||
| 8% | 23% | ||
| 22% | 13% | ||
| 3% | 21% | ||
| 22% | 0% |
The two models disagree most about Chronicle (ChatGPT #23, Google #3).
Across 1,207 AI responses, Green Burial Council is mentioned most, named in 23% of them, followed by PlotBox (16%) and Cemify (16%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,207 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Green Burial Council remains the top resource cited by AI assistants for end-of-life planning, particularly for eco-friendly options. Meanwhile, in the specialized market for cemetery management software,
Cemify has gained significant ground, challenging the early dominance of
PlotBox.
AI assistants consistently recommend focusing on personalization, suggesting themes and activities that reflect the deceased's personality. While specific brand mentions fluctuate month-to-month, planning resources like After and
AARP appear periodically to guide users.
Brands mentioned
How do I plan a beautiful and respectful celebration of life for someone who has passed away?
AI assistants consistently recommend focusing on personalization, suggesting themes and activities that reflect the deceased's personality. While specific brand mentions fluctuate month-to-month, planning resources like After and
AARP appear periodically to guide users.
Green Burial Council is the primary resource AI consistently cites for finding certified funeral homes and cemeteries. Responses also highlight alternatives like human composting, often mentioning brands such as
Return Home and .
Brands mentioned
I am planning a funeral. Who offers green burial services?
Green Burial Council is the primary resource AI consistently cites for finding certified funeral homes and cemeteries. Responses also highlight alternatives like human composting, often mentioning brands such as
Return Home and
Recompose.
The market map