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Beijing Biyi Sports (Unlimited Sports) is an international sports management and marketing firm founded in 2014, focusing on athlete/coach representation, event operations, and sports tourism. It has a team of FIBA-registered (3) and CBA-registered (2) agents, represents 50+ foreign players/coaches, 20+ domestic players, and one Olympic champion, and has organized over 130 international events and more than 20 high-level domestic events with participation from over 30 foreign teams. The company also runs the B-Sports official platform and offers basketball-themed sports tourism, including NBA fan trips to the United States and Serbia basketball camps.
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